Many organizations neglect to consider the importance of demographics in consumer 'buying behaviour' and create emotional bonding with existing customers, clients, stakeholders and donors. Further, many organizations don't understand how to use research to plan and map their relationship management in the future. The application of demographics is a powerful strategic tool that can build growth for businesses. If a company can understand the values, motivations, and attitudes of retained, new and potential prospects, they are in a stronger position to manage their segmented markets.
It is a powerful strategy to understand your users, stakeholders and clients. How useful would you assess the demographic footprint of the key groups who interact with your organization?
You may want to read this article below on the importance of understanding your key stakeholders' demographic outline and applying it to your organization?
(Article: Millennials: Researching the Application of Demographics to Build Customer Relationships and an HR Strategy)
Contact us
It is a powerful strategy to understand your users, stakeholders and clients. How useful would you assess the demographic footprint of the key groups who interact with your organization?
- Who are the key players?
- What is their generational grouping?
- How does the demographic grouping affect how you currently communicate with them?
- Are you currently identifying all the groupings and their particular values, beliefs and attitudes?
- How can you manage the different demographic groupings more effectively?
You may want to read this article below on the importance of understanding your key stakeholders' demographic outline and applying it to your organization?
(Article: Millennials: Researching the Application of Demographics to Build Customer Relationships and an HR Strategy)
Contact us
RSS Feed
