Influencing and shaping the World

Selling Magically

"Personal success is ultimately created when you develop influencing strategies to present your ideas and proposals to best effect, and influence your audience on both the conscious and unconscious levels"

This Workshop focuses upon the core strategies that you can use to influence in 'one on one' situations and in small groups. Working through and focusing upon key objections even before you sit down with those you need to persuade, is fundamental to success.

These skills are equally applicable in the context of selling, customer service, negotiating, training, and selling the notion of the need to change. The rewards that go with management often focus upon the ability to drive, sell and persuade others of the need to improve.

During this highly interactive Workshop, Philip will take participants through some of the most effective approaches applied in the art of persuasion.

Outline of the Day

• The characteristics of excellence in persuasion and influence
• Creating "Brand You" - your unique style and power to influence
• Using Jungian Psychology to identify and deal with key personalities (Completing MBTI)
• Managing conflict with eloquence
• Focus on multiple processes of influence - identifying your six influencing strategies
• Secrets of body language - reading and influencing others
• Examine personal objections to your proposals
• Reading the audience, identifying specific personality types, and handling the objections of your audience to your message.
• Examine your own persuasion strategies
• Communicate hypnotically - at the subconscious level.
• Learn to create and manage a strong and positive personal image - your unique USP.
• Using personality 'profiling' to aid the process of influencing with integrity

Benefits of Attending

• Model the traits of an effective communicator and develop your USP
• Learn how to use and apply 'body language' to reinforce your spoken message in any situation
• Learn how to quickly establish rapport with a wide variety of people
• Develop strategies to influence - assess key objections to your proposals even before you present them to an audience
• Understand how to deal with the objections of specific personality types
• Self-assess six interpersonal influencing strategies

Workshop Fee, £350 plus VAT, (£411.25)

Click here to read article 'The Persuasion Paradigm - Selling Magically'